Don't miss out on this fascinating talk.
As cautious consumers continue to focus their time and money on online shopping, how can brands keep pace in the fast-changing waters of digital commerce while staying true to their brand and mission?
Join this session where Melanie Wong, VCCP's Global Planning Director based out of London, will outline how brands can use compass planning to build a strong brand resilient to turbulence and change. Alex Zhang, our Regional Strategy Director from VCCP Singapore, will then provide insights on how we can apply this approach to Asia’s e-commerce landscape and create effective marketing.
You can find the details on the poster below, and register your (virtual) seat or receive a recording if you're unable to watch live by clicking here.
