Escape the cycle

Escape the cycle

Client

Benzac

disciplines

Health

Date

22/03/2017

Teenagers who suffer from spots can feel trapped in a never-ending cycle. 

They go from one spot treatment to another but the spots keep coming back. Benzac treats the root cause, killing 94% of spot causing bacteria.

Our campaign tapped into this insight bringing this cycle to life in the form of never-ending bathrooms, positioning Benzac as the only treatment to help them escape the cycle of spots.

We also created online videos using a fun illustrative style to dispel some common myths about Acne.

Escape the cycle
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This was a Health project for Benzac

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