VCCP wins Marketing Week Agency Of The Year

We are thrilled to have been crowned as Marketing Week’s Agency of The Year. 

The award underscores the brilliant recognition of our 'it only works if it all works' mindset at VCCP. At VCCP, we live by a simple yet powerful motto: "It only works if it all works." We believe that a brand should be the same brand, wherever it shows up. One brand. One strategy. One idea. One tone of voice. One visual language. In a world where advertising is overlooked and swiped away, our approach is about making it effortless.

This isn't about 'matching luggage.' It's 'matching thinking.' It’s creating a seamless experience for consumers, so that the brands they see and interact with, feel emotionally the same. And that only happens when the same brains have vision and oversight of everything a brand does. It’s why we are a fully integrated agency, under one roof.

During 2023, we welcomed 45 new clients, helped Cadbury drive a 22% sales increase, and launched AI creative agency Faith. We are also committed to making the industry more inclusive, with our award-winning DE&I Collective and our Stoke Academy supporting the next generation of talent who want to work in creativity.

Read more about our win and challenger mindset in Marketing Week’s feature here.