We are proud to announce all three of our campaigns for Elanco’s companion animal brands have won silver medals at the 2022 Vetty Awards.
The Vettys are the only Animal Health Marketing awards recognising global veterinary work across pharmaceuticals, pet foods, diagnostic equipment, professional associations, pet advocate organisations and more.
The Elura ‘Feline fabulous’ campaign won in the product launch campaign category. Shot by spectacular wildlife photographer Tim Flach, it brings to life a cat's unique sassy nature through a combination of photographic techniques, helping highlight the importance of maintaining the weight of a cat with chronic kidney disease – and their feisty nature with it.
In addition, our ‘Hundreds of reasons’ campaign for Tanovea and ‘More than a meal’ campaign for Entyce have been recognised in the print ad, B2B category. Both campaigns were developed to relaunch these products under the Elanco brand in an eye-catching way that made their benefits hard to overlook.
From doggy casting sessions to researching ‘cattitude’, we loved working on these campaigns and are grateful to our clients at Elanco who were perfect partners in developing material that has been recognised as stand out in the category.