VCCP Media winning streak


Agency News



VCCP Media continues winning streak as it secures further clients across beauty, sport and FMCG sectors

VCCP Media, the media division of the global challenger network for challenger brands has today announced a streak of new business wins. The media shop has been appointed by brands ABI, Callaway Golf Europe, Major League Baseball and cosmetic clinic group SK:N.

Established in 2012, VCCP Media is an award-winning full service media agency with a mission to deliver Media: like it should be. Headed up by Joint CEO’s, Tara Marus and Pete Bennett the agency has gone from strength to strength and these new wins follow news of other wins earlier in the year for Financial Services clients Bestinvest & Evelyn Partners as well as Hamleys and DUG, the world's first plant-based potato drink, who appointed VCCP Media as its first UK media planning and buying agency.

VCCP Media have secured a multitude of accounts including The Association of British Insurers (ABI), winning a joint pitch win with sister agency Teamspirit. The agencies will take an integrated approach to ABI’s media planning and buying, using both offline and online methods to effectively reach its customer base.

Following a competitive pitch process the award-winning agency has claimed the UK’s leading skin clinic, SK:N, winning both an SEO and through the line performance remit with work commencing with immediate effect.

Expanding their remit in the sporting and e-commerce sector, VCCP Media will also now manage the digital performance media for Callaway as well as other brands in their portfolio which include golf and luggage brand OGIO and men’s clothing and golf apparel brand TravisMathew.

To seal this succession of wins, VCCP Media alongside sister agency CSM will be responsible for all media planning and buying across the Major League Baseball (MLB) series which returns to the UK next summer. This appointment by MLB marks the growth of VCCP Media’s international outreach and the growing diameter of its fully comprehensive service.

The wins speak to the diversification and expansion of VCCP Media’s client base and signals their impressive trajectory of growth as an agency. The wins add to an existing client base which spans multiple sectors and include Abbott, Bonhams, Cox & Cox, De Montfort University, GoDaddy, Organix, Princess Yachts, Royal British Legion, SsangYong, Saga and Violife.

Tara Marus, Joint CEO at VCCP Media, added: “VCCP Media continues to go from strength to strength and I’m incredibly proud of our recent new business wins. We are really excited to be launching new brands into the UK market with innovative and passionate teams alike. All with a challenger spirit, they really do epitomise the type of brand we love to work with.”