Nicky Palamarczuk, our Head of Social & Influence, has been announced in Ad Age's 2020 class of Women to Watch.
Nicky has had an eventful few years. As well as being integral to a number of pitches, her brilliant social-first team are responsible for concepting and creating best in class social content for clients such as Domino's, easyJet, Cadbury and Nationwide Building Society.
But two and a half years ago, Nicky was diagnosed with breast cancer when her daughter was just one. After six months of intensive treatment, she returned to VCCP and Founded 'Back To Work After...', a series that features high-profile speakers from the communications and media industry talking about how they went back to work after a life-changing moment.
Nicky believes passionately in changing the narrative around taboo topics like miscarriage, cancer, divorce the menopause and addiction. But on top of this, she also recently put together a social media festival; 'RethinKin'. The two evenings of unconventional thinking featured panels and speakers including The Beano, Twitch, TikTok and Boiler Room and challenged people to think differently about everything from Gen Z to over 50s and Gamer stereotypes.