Project Olympia

Client

Müller

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Advertising

Date

11/04/2019

We're excited to announce the launch of the new Müllerlight campaign.

Our latest campaign launches the new Müllerlight recipe; that's thicker, creamier, fat free and now with 0% added sugar - their personal best!

The TV spot stars British athlete and World Champion Katarina Johnson-Thompson - she knows all about achieving a personal best, so there’s no-one better than her to deliver this news, and encourage others to achieve theirs. 

The campaign supports Müller's wider initiative to inspire the nation to live healthier and happy lifestyles - and forms one of the biggest multimedia marketing campaigns in Müller’s history. The TV edit will be amplified by a national print campaign as well as in-store activity in all major supermarkets. 

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This was a
Advertising
Project for Müller