Be more than prepared.
We can all be a bit cavalier about home and contents insurance. We take it out never thinking we’ll need it. Whatever it is won’t happen to us. Thing is, there’s a reasonable chance that it might. An accident in the home, a DIY disaster or even a burglary can happen to anyone. Unfortunately, the six million Britons currently undervaluing their home and contents insurance don’t seem to think it can. Which is why VCCP Kin created the #ItHappens online campaign for More Th>n. A new film will run on More Th>n’s website and their social media channels to encourage customers to prepare for the unexpected with the right home insurance. They’ll also be able to share their own #ItHappens stories.
Because #ItHappens, this clever new campaign #IsHappening.