Content & Social

Our strategists use human, brand, market and data insights to inform original and relevant challenger brand and channel thinking. From core propositions that can inform campaigns and organisational behaviour through to bespoke paid, owned, and earned content distribution plans that will build visibility and develop an audience.

The editorial team are content, social and platform specialists. Their scope ranges from content ideation to influencer marketing, brand channel management, live event streaming and the amplification of ATL campaigns across social and digital, ensuring the longevity of campaigns through innovative, format first techniques that deliver on KPIs.

Working with a number of specialist production partners we create spectacular branded builds and installations that are designed to stop people in their tracks, as well as drive editorial coverage that lands key messages.

Catapult is VCCP Media’s in-house production department headed up by Greg Wocial who has more than 15 years’ experience in the industry. Integrating production in-house ensures we can provide a rapid response to take advantage of short-term media opportunities. We have specialist knowledge in all online and offline areas and, as required, work with trusted partners with whom we have long-standing relationships. Catapult can offer clients everything from resizing press ads, video editing and direct mail, to TV scripts, digital banner production and new creative campaigns.