VCCP Health is the challenger agency for challenger brands

We set out to transform the fortunes of Rx, OTC and wellness brands. We create life-changing big ideas that work across every touchpoint in the customer journey. Our expert digital team enable us to bring the latest and best-practice digital approaches to health brands.

Not only do we develop highly successful and effective campaigns, we were also the most awarded health agency by the Pharmaceutical Marketing Society last year, winning an unprecedented 10 Gold awards. 

What we do


Our market leading digital team enable us to bring the latest and best practice digital approaches to health brands. From digital and channel planning, through to UX, interactive design and data analytics, we can help you develop digital communications and tools that deliver the results your business needs.

Brand Strategy

We develop work that works and we know that results start with customers. We put customer experience at the centre of every strategy, uncovering their behaviours, frustrations and needs. We use these insights to inform brand strategy, communications and content planning, to help your brand stand out and build long-term relationships with customers.


We understand the importance of impactful, easy to use materials for your sales force that help open doors and close calls. From rep-led and remote eDetails with bespoke tracking, to simple, effective targeted emails. We can help you to get the most out of your CRM, whether you’re using Veeva, or any other CRM system.


Gaining customer attention and building lasting relationships is increasingly challenging. Through tailored programmes of helpful communications and support, we give your customers a reason to click and connect. Creating the right balance of value-added content and promotional messaging is the key to achieving your business results.

Congress Experience

We don’t just create brand visuals, we help your customers to experience your brand world through sight, sound and touch. Our award-winning congress booths and attractions are designed to drive footfall, spark conversations, and to stand out from the competition.

Patient Activation & Support

We use consumer advertising principles to develop activation and support campaigns that engage patients at critical moments in their journey, drive behaviour change and improve their experience. Our award winning patient activation campaigns have been recognised for application of insight, creativity and impact.


Beverley Newbury CEO

Beverley started her career as a sales representative for Pfizer before moving to work in healthcare advertising. She has worked at a number of agencies including Grey Healthcare, McCann Health and DDB Remedy on numerous UK and international award-winning campaigns.

Beverley joined VCCP Health in 2012, attracted by the entrepreneurial ethos of the agency and the opportunity to work alongside some of the best consumer experts in the industry. Beverley is a member of the Pharmaceutical Society Digital Interest group and is passionate about delivering engaging and highly effective integrated campaigns.

Brett O'Connor Founder & Executive Creative Director

Brett’s career started in consumer advertising before he entered the world of healthcare. His proudest professional achievement is founding VCCP Health 15 years ago, leading the small London agency to become one of the highest-awarded healthcare agencies in Europe, and leading the agency to a top 3 placing at Cannes Lions Health.

He is no stranger to award shows, having been Jury President and jury member for top organisations including Cannes Lions Health, One Show, Clios, London International Awards and Eurobest. He welcomes their bar-raising impact on the industry and the ambition and support they offer young creatives.

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