{"id":12465,"date":"2021-02-25T09:52:42","date_gmt":"2021-02-25T09:52:42","guid":{"rendered":"https:\/\/www.vccp.com\/?post_type=work&#038;p=12465"},"modified":"2021-03-08T13:15:42","modified_gmt":"2021-03-08T13:15:42","slug":"dont-miss-out","status":"publish","type":"work","link":"https:\/\/www.vccp.com\/uk\/work\/o2\/dont-miss-out","title":{"rendered":"Don&#8217;t Miss Out"},"content":{"rendered":"<div class=\"lazyblock-video-Z1ilY4J wp-block-lazyblock-video\"><section class=\"fullwidth\">\r\n  <div class=\"container\">\r\n    <div class=\"embed-responsive embed-responsive-16by9 \" data-component=\"video\">\r\n      <iframe data-src=\"https:\/\/player.vimeo.com\/video\/516620001?title=0&amp;byline=0&amp;portrait=0&amp;color=6cbef1&amp;playsinline=0\" class=\"lazyload\" allowfullscreen title=\"\"><\/iframe>          <\/div>\r\n  <\/div>\r\n<\/section><\/div>\n\n<div class=\"lazyblock-two-column-text-quote-image-Z9X8L4 wp-block-lazyblock-two-column-text-quote-image\"><section class=\"fullwidth fullwidth--overflow \" data-aos=\"fade-up\">\r\n  <div class=\"container container--spaced-lg\">\r\n    \r\n    <div class=\"row\">\r\n      \r\n      <div class=\"col-md-6\">\r\n        <p><span style=\"font-weight: 400\">O2 launched its latest integrated campaign designed to show the nation how it can get the latest tech at great prices. To bring these new offerings to life, the tv advert shines a light on how O2 can help every one of us. We see a man watching the only thing that\u2019s going on right now: deliveries. But with each delivery comes Bubl, the little blue robot, eager to move in with the lucky new owner. The TV ad features a fantastic soundtrack, produced by English producer and composer <\/span><i><span style=\"font-weight: 400\">Wilma Archer <\/span><\/i><span style=\"font-weight: 400\">and American Rapper <\/span><i><span style=\"font-weight: 400\">Vritra, <\/span><\/i><span style=\"font-weight: 400\">which is being released as a limited edition vinyl. <\/span><\/p>        \r\n                <blockquote class=\"blockquote blockquote--md-right\">\r\n          If being with O2 means you get a Bubl, now seemed like a good time to explore what it feels like when your little, blue flatmate arrives          <cite>David Masterman, Creative Director at VCCP<\/cite>        <\/blockquote>\r\n                \r\n  \t\t\t      <\/div>\r\n      \r\n      <div class=\"col-md-6\">\r\n    \t\t<p><span style=\"font-weight: 400\">With its third outing for Bubl, the campaign also focuses on continuing to build affinity with the ever-helpful robot. Taking to TikTok with a Branded Effect AR Lens, from next month O2 will allow users to bring Bubl into their home. Users will then be able to make their own secret handshake with Bubl, building consumer engagement and brand awareness with the new friendly face of O2.<\/span><\/p>\n<p><b>Nina Bibby, CMO, O2 said: <\/b><i><span style=\"font-weight: 400\">\u201cBeginning the year in lockdown has been difficult and it\u2019s impacted every part of our lives. We\u2019ve felt this along with everyone else, which is why we\u2019ve focused on how we can help customers get the most of technology\u201d<\/span><\/i><\/p>  \t\t<\/div>\r\n  \t\t\r\n    <\/div>\r\n    \r\n  <\/div>\r\n<\/section><\/div>\n\n<div class=\"lazyblock-carousel-RdrE0 wp-block-lazyblock-carousel\">  <section class=\"fullwidth\">\r\n    <div class=\"container container--spaced-sm\">\r\n\r\n      <div id=\"imageCarousel\" class=\"carousel slide    \" data-ride=\"carousel\" data-interval=\"0\">\r\n        \r\n                \r\n        <div class=\"carousel-inner\">\r\n          \r\n                              \r\n          <div class=\"carousel-item  active\">\r\n          \r\n                      \r\n                        <div class=\"embed-responsive embed-responsive-16by9\">\r\n              <picture class=\"embed-responsive-item\">\r\n                <source 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data-src=\"https:\/\/www.vccp.com\/uk\/wp-content\/uploads\/2021\/02\/Screen-Shot-2021-02-25-at-09.39.33.jpeg\" alt=\"\" class=\"lazyload d-block w-100\">\r\n              <\/picture>\r\n            <\/div>\r\n                        \r\n            \r\n          <\/div>\r\n          \r\n                              \r\n          <div class=\"carousel-item \">\r\n          \r\n                      \r\n                        <div class=\"embed-responsive embed-responsive-16by9\">\r\n              <picture class=\"embed-responsive-item\">\r\n                <source data-srcset=\"https:\/\/www.vccp.com\/uk\/wp-content\/uploads\/2021\/02\/Screen-Shot-2021-02-25-at-09.39.11-1.jpeg 1152w\">\r\n                                <img data-src=\"https:\/\/www.vccp.com\/uk\/wp-content\/uploads\/2021\/02\/Screen-Shot-2021-02-25-at-09.39.11-1.jpeg\" alt=\"\" class=\"lazyload d-block w-100\">\r\n              <\/picture>\r\n            <\/div>\r\n                        \r\n            \r\n        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<\/section>\r\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":44,"template":"","class_list":["post-12465","work","type-work","status-publish","hentry"],"acf":{"capability_ids":["988"],"client_id":"10387","hero_video":"","hero_image":{"ID":12466,"id":12466,"title":"Screen Shot 2021-02-25 at 9.00.02 AM","filename":"Screen-Shot-2021-02-25-at-9.00.02-AM.png","filesize":4599332,"url":"https:\/\/www.vccp.com\/uk\/wp-content\/uploads\/2021\/02\/Screen-Shot-2021-02-25-at-9.00.02-AM.png","link":"https:\/\/www.vccp.com\/uk\/work\/o2\/dont-miss-out\/attachment\/screen-shot-2021-02-25-at-9-00-02-am","alt":"","author":"44","description":"","caption":"","name":"screen-shot-2021-02-25-at-9-00-02-am","status":"inherit","uploaded_to":12465,"date":"2021-02-25 09:03:13","modified":"2021-02-25 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