{"id":20745,"date":"2025-12-09T13:02:48","date_gmt":"2025-12-09T13:02:48","guid":{"rendered":"https:\/\/www.vccp.com\/uk\/?post_type=news&p=20745"},"modified":"2026-02-25T12:54:43","modified_gmt":"2026-02-25T12:54:43","slug":"were-adweeks-international-agency-of-the-year","status":"publish","type":"news","link":"https:\/\/www.vccp.com\/uk\/news\/2025\/dec\/were-adweeks-international-agency-of-the-year","title":{"rendered":"We\u2019re ADWEEK\u2019s International Agency of the Year\u00a0"},"content":{"rendered":"
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The past 12 months have been some of the most pivotal in VCCP history. This year, we\u2019ve welcomed over 80 new accounts globally, nurtured and grown our existing client relationships and have expanded our business both in scale and capabilities.\u00a0<\/span><\/p>\n

We\u2019ve moved into a new UK headquarters in London\u2019s historic Berners Street, ready to bring a new era of memorable cultural moments to a street that once inspired Charles Dickens.\u00a0<\/span><\/p>\n

Our new home keeps our \u2018one roof\u2019 mindset literal and houses <\/span>all twenty of VCCP\u2019s offerings, including expanded production facilities and a full content studio for our social media unit, VCCP Social Club.<\/span>\u00a0<\/span><\/p>\n

We\u2019ve done all this while pursuing creative excellence, delivering award-winning work for clients such as Virgin Media O2, Cadbury, Transport for London, Lego, White Claw and bringing the VCCP challenger approach to new clients, including Barclays, Spectrum, Wimbledon, Direct Line, Co-op Funeralcare and Centrica.\u00a0<\/span><\/p>\n

\u201cAt a time where there’s never been more disruption and volatility in our industry, our culture of agility and opportunity has never been more important to achieve success as an agency and for our clients.\u00a0 We\u2019re delighted to be recognised by ADWEEK for a brilliant 2025\u201d\u00a0<\/span><\/i><\/p>\n

Julian Douglas, CEO of VCCP Group<\/b><\/p>\n

\u00a0<\/h5>\n
Challenging convention to add value\u00a0<\/b><\/h5>\n

At VCCP, our creativity unlocks value for our clients’ businesses. Our work isn\u2019t designed for one 30 second spot, it\u2019s made to populate popular culture and build a lasting connection between people and brands.\u00a0<\/span><\/p>\n

Our results go beyond delivering eyeballs – we\u2019ve seen the evidence that challenging convention creates value for our clients. Our work has supported increased sales, enhanced brand perception, steered organisations and their products through times of change and sometimes, intercepted thousands of scam calls to help prevent fraud.\u00a0<\/span><\/p>\n

\u201cThis award demonstrates that ADWEEK sees what we know – we\u2019re not just the advertising agency with an amazing list of brands, we\u2019re the business partner delivering true creative help and vision to CMO\u2019s and CCO\u2019s the world over\u201d.\u00a0<\/span><\/i><\/p>\n

Darren Bailes, Global Chief Creative Officer VCCP\u00a0<\/b><\/p>\n

\u00a0<\/h5>\n
Integrated creative firepower\u00a0<\/b><\/h5>\n

We believe \u2018it only works if it all works\u2019, an approach that helped us achieve significant awards recognition in 2025. Our one roof model includes 20 specialist disciplines uniting strategy, creativity, media, technology, production, PR, behavioural science and more enables us to deliver an integrated structure which we believe is key to our success. This way of working prevents siloed thinking and ensures complete brand coherence across every customer touchpoint, maximising commercial and creative effectiveness for us and our clients.\u00a0<\/span><\/p>\n

And we’ve been awarded for it this year. Alongside this ADWEEK ranking, we’ve taken home seven Cannes Lions awards, been recognised as Integrated Marketing Agency of the Year by Campaign Global Agency of the Year, and received over 45 additional creative awards throughout 2025.\u00a0<\/span><\/p>\n

\u201cWe\u2019ve had our most awarded year ever in 2025. Every year we say we\u2019ve raised the bar – in our growth, in our creativity and in our ways of working. An achievement like ADWEEK\u2019s International Agency of the Year is both a recognition of what we\u2019ve achieved and a challenge to ourselves to raise the bar again in 2026\u201d.\u00a0<\/span><\/i><\/p>\n

Stephanie Brimacome, Global Chief Growth Officer, EMEA CEO and CEO of VCCP Roar\u00a0<\/b><\/p>\n

ADWEEK International agency of the year recognises excellence across borders in delivering culturally resonant, effective campaigns and proven business results. We\u2019re proud to have demonstrated through our culture, creative, strategy and impact why we\u2019re winners in 2025.<\/span><\/p>\n <\/div>\n<\/section><\/div>\n\n

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