{"id":20515,"date":"2025-09-26T08:06:14","date_gmt":"2025-09-26T07:06:14","guid":{"rendered":"https:\/\/www.vccp.com\/uk\/?post_type=news&p=20515"},"modified":"2025-11-04T11:50:13","modified_gmt":"2025-11-04T11:50:13","slug":"yan-elliott-joins-vccp","status":"publish","type":"news","link":"https:\/\/www.vccp.com\/uk\/news\/2025\/sep\/yan-elliott-joins-vccp","title":{"rendered":"Yan Elliott joins VCCP"},"content":{"rendered":"
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Global challenger agency <\/span>VCCP<\/b> has appointed multi award-winning creative <\/span>Yan Elliott<\/b> as <\/span>Creative Director<\/b>, bringing one of the industry\u2019s most celebrated advertising minds to its growing creative team.<\/span><\/p>\n

With 25 years of experience across many of London\u2019s top agencies – including <\/span>Mother<\/b>, <\/span>Engine<\/b>, <\/span>Lucky Generals<\/b>, <\/span>The&Partnership <\/b>and <\/span>AMV BBDO<\/b> – <\/span>Elliott<\/b> has created some of advertising\u2019s most iconic and enduring work. His career highlights include the cult classic <\/span>Dr Pepper<\/b> \u2018<\/span>What\u2019s the worst that can happen?\u2019<\/span><\/i>, the <\/span>Orange<\/b> \u2018<\/span>Gold Spots\u2019<\/span><\/i> cinema campaign, and the launch of <\/span>Sky<\/b>\u2019s long-running <\/span>\u2018Believe in Better\u2019<\/span><\/i> platform. He has also worked with rising talent before their breakthrough moments, casting young actors <\/span>Martin Freeman<\/b> in <\/span>Super Noodles<\/b> and <\/span>Jesse Eisenberg<\/b> in <\/span>Dr Pepper<\/b>.<\/span><\/p>\n

Beyond populating culture with unforgettable ideas, <\/span>Elliott<\/b> has held senior leadership roles at <\/span>Lucky Generals<\/b>, <\/span>WCRS<\/b> and <\/span>The&Partnership<\/b>, and even co-founded his own agency, <\/span>Fabula<\/b>. Most recently, as <\/span>CCO<\/b> of <\/span>Weber Shandwick<\/b>, he brought fresh perspectives from PR into advertising, leading innovative activations such as creating a world first; <\/span>The Refrigerated Art Frame<\/span><\/i> for <\/span>Budweiser<\/b>.<\/span><\/p> \r\n \r\n \t\t\t <\/div>\r\n \r\n

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At VCCP, Elliott will serve as Creative Director on Barclays alongside other VCCP clients, bringing his experience and distinctive creative spirit to one of the agency\u2019s biggest global clients<\/span><\/p>\n

Chris Birch<\/b> and <\/span>Jonny Parker<\/b>, <\/span>Chief Creative Officers<\/b> at<\/span> VCCP<\/b>, said: \u201c<\/span>Yan<\/b>\u2019s written some of the greatest ads of our time – <\/span>Orange<\/b> \u2018<\/span>Gold Spots\u2019<\/span><\/i>, <\/span>Dr Pepper<\/b>\u2019s <\/span>\u2018What\u2019s the worst that can happen?\u2019<\/span><\/i>, <\/span>Sky<\/b>\u2019s <\/span>\u2018Believe in Better\u2019<\/span><\/i> – stuff that properly lodged itself in culture. And now he\u2019s bringing all that brilliance (and mischief) to <\/span>VCCP<\/b>. On top of that, he once ran his own agency from a canal boat, which makes him officially cooler than the rest of us. He\u2019s a supreme talent, a lovely human, and we\u2019re bloody delighted he\u2019s here raiding the <\/span>White Claw<\/b> fridge with us.\u201d<\/span><\/p>\n

Yan Elliott<\/b>, <\/span>Creative Director<\/b> at <\/span>VCCP<\/b>, added: \u201c<\/span>VCCP<\/b> has a track record of making ideas that break out into the real world and become part of culture. That\u2019s always been my ambition too – to create work that people genuinely notice, enjoy and remember. I\u2019m excited to join such a brilliant team who are hungry to keep pushing the work further.\u201d<\/span><\/p> \t\t<\/div>\r\n \t\t\r\n <\/div>\r\n \r\n <\/div>\r\n<\/section><\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":77,"template":"","categories":[191],"class_list":["post-20515","news","type-news","status-publish","hentry","category-agency-news"],"acf":{"author":false,"capability_ids":[],"client_id":"","hero_video":"","hero_image":{"ID":20516,"id":20516,"title":"website hero","filename":"website-hero-1.jpg","filesize":1741835,"url":"https:\/\/www.vccp.com\/uk\/wp-content\/uploads\/2025\/09\/website-hero-1.jpg","link":"https:\/\/www.vccp.com\/uk\/news\/2025\/sep\/yan-elliott-joins-vccp\/attachment\/website-hero-2","alt":"photo of Yan Elliott","author":"77","description":"","caption":"","name":"website-hero-2","status":"inherit","uploaded_to":20515,"date":"2025-09-18 19:13:16","modified":"2025-09-18 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snaps up advertising legend Yan Elliott","meta-description":"Global challenger agency VCCP welcomes multi award-winning creative Yan Elliott","social-media-image":"https:\/\/www.vccp.com\/uk\/wp-content\/uploads\/2025\/09\/website-social-1.jpg","news_id":"191","related_content_title":"You may also like","relateditems":[{"relateditem":{"ID":20457,"post_author":"66","post_date":"2025-09-05 09:20:35","post_date_gmt":"2025-09-05 08:20:35","post_content":"\n\n","post_title":"De\u2019Longhi appoints VCCP","post_excerpt":"","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"delonghi-appoints-vccp","to_ping":"","pinged":"","post_modified":"2025-09-05 09:20:35","post_modified_gmt":"2025-09-05 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