{"id":17403,"date":"2023-09-19T14:11:33","date_gmt":"2023-09-19T13:11:33","guid":{"rendered":"https:\/\/www.vccp.com\/?post_type=news&#038;p=17403"},"modified":"2023-09-19T14:11:33","modified_gmt":"2023-09-19T13:11:33","slug":"helena-socratous-clio-health-innovator","status":"publish","type":"news","link":"https:\/\/www.vccp.com\/uk\/news\/2023\/sep\/helena-socratous-clio-health-innovator","title":{"rendered":"Helena Socratous &#8211; Clio Health Innovator"},"content":{"rendered":"<div class=\"lazyblock-text-full-width-Z1Cuj5U wp-block-lazyblock-text-full-width\"><section class=\"fullwidth text-center\" data-aos=\"fade-up\">\n  <div class=\"container\">\n    \n    \n    <p><span style=\"font-weight: 400\">We are very proud to announce that our fabulous Project Director <\/span><b>Helena Socratous <\/b><span style=\"font-weight: 400\">has been named a <\/span><b>Clio Health Innovator<\/b><span style=\"font-weight: 400\">, an award recognising those working tirelessly behind the scenes to drive great creative work.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Now in its second year, the award celebrates leaders who are \u2018driving progress in healthcare marketing\u2019, with winners hailing from a broad range of industries including nonprofits, government organizations, and biotech\/pharma companies.<\/span><\/p>\n<p><span style=\"font-weight: 400\">With over 10 years\u2019 experience in creative production, Helena has been recognised after building a solid team of producers at <\/span><b>VCCP Health<\/b><span style=\"font-weight: 400\"> and proudly helping deliver projects like our award winning work for Teva \u2013 \u2018<\/span><b>Love doesn\u2019t take a break<\/b><span style=\"font-weight: 400\">\u2019. She is also a semi-professional cake-baker, which often gives her a slight advantage in VCCP\u2019s regular agency bake-off.<\/span><\/p>\n<p><span style=\"font-weight: 400\">You can meet Helena and her fellow winners here: <\/span><a href=\"https:\/\/lnkd.in\/ej-22GiR\"><span style=\"font-weight: 400\">https:\/\/lnkd.in\/ej-22GiR<\/span><\/a><\/p>\n<p><br \/><br \/><\/p>\n  <\/div>\n<\/section><\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":67,"template":"","categories":[191],"class_list":["post-17403","news","type-news","status-publish","hentry","category-agency-news"],"acf":{"author":false,"capability_ids":["10110"],"client_id":"","hero_video":"","hero_image":{"ID":17491,"id":17491,"title":"Helena S","filename":"Helena-S.png","filesize":2825993,"url":"https:\/\/www.vccp.com\/uk\/wp-content\/uploads\/2023\/09\/Helena-S.png","link":"https:\/\/www.vccp.com\/uk\/news\/2023\/sep\/helena-socratous-clio-health-innovator\/attachment\/helena-s","alt":"","author":"67","description":"","caption":"","name":"helena-s","status":"inherit","uploaded_to":17403,"date":"2023-09-18 14:40:56","modified":"2023-09-18 14:40:56","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/www.vccp.com\/uk\/wp-includes\/images\/media\/default.png","width":1920,"height":1080,"sizes":{"thumbnail":"https:\/\/www.vccp.com\/uk\/wp-content\/uploads\/2023\/09\/Helena-S-150x150.png","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/www.vccp.com\/uk\/wp-content\/uploads\/2023\/09\/Helena-S-300x169.png","medium-width":300,"medium-height":169,"medium_large":"https:\/\/www.vccp.com\/uk\/wp-content\/uploads\/2023\/09\/Helena-S-768x432.png","medium_large-width":640,"medium_large-height":360,"large":"https:\/\/www.vccp.com\/uk\/wp-content\/uploads\/2023\/09\/Helena-S-1024x576.png","large-width":640,"large-height":360,"1536x1536":"https:\/\/www.vccp.com\/uk\/wp-content\/uploads\/2023\/09\/Helena-S-1536x864.png","1536x1536-width":1536,"1536x1536-height":864,"2048x2048":"https:\/\/www.vccp.com\/uk\/wp-content\/uploads\/2023\/09\/Helena-S.png","2048x2048-width":1920,"2048x2048-height":1080,"Header":"https:\/\/www.vccp.com\/uk\/wp-content\/uploads\/2023\/09\/Helena-S-1920x720.png","Header-width":1920,"Header-height":720,"Wide":"https:\/\/www.vccp.com\/uk\/wp-content\/uploads\/2023\/09\/Helena-S-1920x960.png","Wide-width":1920,"Wide-height":960,"Square":"https:\/\/www.vccp.com\/uk\/wp-content\/uploads\/2023\/09\/Helena-S-768x768.png","Square-width":768,"Square-height":768,"Tall":"https:\/\/www.vccp.com\/uk\/wp-content\/uploads\/2023\/09\/Helena-S-307x615.png","Tall-width":307,"Tall-height":615,"Mobile":"https:\/\/www.vccp.com\/uk\/wp-content\/uploads\/2023\/09\/Helena-S-768x960.png","Mobile-width":768,"Mobile-height":960,"Facebook":"https:\/\/www.vccp.com\/uk\/wp-content\/uploads\/2023\/09\/Helena-S-1200x630.png","Facebook-width":1200,"Facebook-height":630,"Grid-Item-Square":"https:\/\/www.vccp.com\/uk\/wp-content\/uploads\/2023\/09\/Helena-S-768x768.png","Grid-Item-Square-width":768,"Grid-Item-Square-height":768,"Grid-Item-Wide":"https:\/\/www.vccp.com\/uk\/wp-content\/uploads\/2023\/09\/Helena-S-768x384.png","Grid-Item-Wide-width":768,"Grid-Item-Wide-height":384,"Grid-Item-Tall":"https:\/\/www.vccp.com\/uk\/wp-content\/uploads\/2023\/09\/Helena-S-307x615.png","Grid-Item-Tall-width":307,"Grid-Item-Tall-height":615}},"meta-title":"Helena Socratous \u2013 healthcare innovator","meta-description":"We are very proud to announce that our fabulous Project Director Helena Socratous has been named a Clio Health Innovator, an award recognising those working tirelessly behind the scenes to drive great creative work.","social-media-image":"https:\/\/www.vccp.com\/uk\/wp-content\/uploads\/2023\/09\/Helena-S-1.png","news_id":"191","related_content_title":"You may also like","relateditems":[{"relateditem":{"ID":11003,"post_author":"3","post_date":"2017-05-30 14:44:44","post_date_gmt":"2017-05-30 13:44:44","post_content":"<!-- wp:lazyblock\/video {\"video-id\":\"217974469\",\"blockId\":\"21ggU1\",\"blockUniqueClass\":\"lazyblock-video-21ggU1\"} \/-->\n\n<!-- wp:lazyblock\/two-column-text-image-top-aligned {\"image-768x768\":\"%7B%22alt%22:%22%22,%22title%22:%2220170429_David_Bergman_Zoe_Kravitz_Canon_0834%22,%22caption%22:%22%22,%22id%22:11006,%22link%22:%22https:\/\/www.vccp.com\/?attachment_id=11006%22,%22url%22:%22https:\/\/www.vccp.com\/wp-content\/uploads\/2020\/08\/20170429_David_Bergman_Zoe_Kravitz_Canon_0834.jpg%22%7D\",\"text\":\"\\u003cp\\u003eAs part of their 2017 brand repositioning\\u003ca href=\\u0022https:\/\/www.vccp.com\/en-gb\/work\/canon\/live-for-the-story\\u0022\\u003e\u00a0\u2018Live for the story\u2019\\u003c\/a\\u003e, Canon recognised they needed to inspire and engage the iPhone photography generation (16-35 year olds) who had previously found the brand inaccessible or irrelevant.\\u003cbr \/\\u003e\\u003cbr \/\\u003eVCCP designed an activation that would encourage (and potentially reward) our target audience for exploring the concept of what \u201cliving for the story\u201d meant. We focused on behaviour close to our audience\u2019s hearts \u2013 sharing stories on Instagram. Showing that Canon celebrated stories of all kind no matter what device you took them on, was a tactic leveraged to bring new people into the ecosystem, with the long-term ambition of converting them to customers.\\u003c\/p\\u003e\\n\\u003cp\\u003eSo in May 2017, we launched a pan-European influencer-lead 10-week activation with model, actress and world-famous storyteller Zoe Kravitz named \u2018365 Days of Summer\u2019. The campaign encouraged people to share their stories of summer on Instagram using the hashtag #liveforthestory, for the chance to chase summer around the world for a whole year \u2013 365 days.\\u003c\/p\\u003e\",\"blockId\":\"8YpoY\",\"blockUniqueClass\":\"lazyblock-two-column-text-image-top-aligned-8YpoY\"} \/-->\n\n<!-- wp:lazyblock\/image-full-width {\"image\":\"%7B%22alt%22:%22%22,%22title%22:%2220170429_David_Bergman_Zoe_Kravitz_Canon_1078%22,%22caption%22:%22%22,%22id%22:11005,%22link%22:%22https:\/\/www.vccp.com\/?attachment_id=11005%22,%22url%22:%22https:\/\/www.vccp.com\/wp-content\/uploads\/2020\/08\/20170429_David_Bergman_Zoe_Kravitz_Canon_1078.jpg%22%7D\",\"blockId\":\"1rgeg\",\"blockUniqueClass\":\"lazyblock-image-full-width-1rgeg\"} \/-->\n\n<!-- wp:lazyblock\/two-column-text-quote-image {\"text-right\":\"\\u003cp\\u003eDuring the 10 week period, Canon distributed 90 unique pieces of social content across their owned channels, supported by over 115 influencers across 19 markets, resulting in 67,000 uses of the hashtag, 16,606 competition entries, 70,000 new fans of Canon\u2019s European Instagram pages and 1 incredibly overwhelmed winner from Portugal!\\u003cbr \/\\u003e\\u003cbr \/\\u003eMoreover, we smashed Canon\u2019s engagement targets by delivering an average engagement rate of 15.4% on Facebook (vs a target of 2%), 17.2% on Instagram (vs a target of 11%) and 0.6% click-through rate (vs a target of 0.3%) on Snapchat.\\u003cbr \/\\u003e\\u003cbr \/\\u003eAs all results were based on targeted paid media (meaning that only audiences between 16-35 were served Canon\u2019s content) we were able to prove that the very audience they had failed to engage previously, were highly engaged with our campaign. In addition to the social results, lifestyle titles such as MTV Europe, Vogue, Cosmopolitan and Wonderland magazine backed the campaign resulting in an estimated PR reach of 313 million, cementing further brand relevance amongst this trend-focused youth audience.\\u003c\/p\\u003e\",\"quote\":\"So how did it do?\",\"image\":\"%7B%22alt%22:%22%22,%22title%22:%2220170429_David_Bergman_Zoe_Kravitz_Canon_1567%202%22,%22caption%22:%22%22,%22id%22:11004,%22link%22:%22https:\/\/www.vccp.com\/?attachment_id=11004%22,%22url%22:%22https:\/\/www.vccp.com\/wp-content\/uploads\/2020\/08\/20170429_David_Bergman_Zoe_Kravitz_Canon_1567-2.jpg%22%7D\",\"blockId\":\"31vDL\",\"blockUniqueClass\":\"lazyblock-two-column-text-quote-image-31vDL\"} \/-->","post_title":"365 Days of Summer","post_excerpt":"","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"365-days-of-summer","to_ping":"","pinged":"","post_modified":"2021-08-02 15:32:28","post_modified_gmt":"2021-08-02 14:32:28","post_content_filtered":"","post_parent":10331,"guid":"https:\/\/www.vccp.com\/?post_type=work&#038;p=11003","menu_order":0,"post_type":"work","post_mime_type":"","comment_count":"0","filter":"raw"}},{"relateditem":{"ID":17339,"post_author":"57","post_date":"2023-09-04 10:01:38","post_date_gmt":"2023-09-04 09:01:38","post_content":"<!-- wp:lazyblock\/video {\"video-id\":\"860187582\",\"blockId\":\"KdHQm\",\"blockUniqueClass\":\"lazyblock-video-KdHQm\"} \/-->\n\n<!-- wp:lazyblock\/two-column-text-quote-image {\"text-left\":\"\\u003cp\\u003e\\u003cspan style=\\u0022font-weight: 400\\u0022\\u003eTogether, we are the World\u2019s Emergency Responders, The British Red Cross, has today launched a new integrated campaign to shine a light on its humanitarian efforts in the UK and around the world and drive brand consideration among new donors.\\u003c\/span\\u003e\\u003c\/p\\u003e\\n\\u003cp\\u003e\\u003cspan style=\\u0022font-weight: 400\\u0022\\u003eThe multi-channel campaign, Here for Humanity, was developed in partnership with \\u003c\/span\\u003e\\u003cb\\u003eVCCP London\\u003c\/b\\u003e\\u003cspan style=\\u0022font-weight: 400\\u0022\\u003e to demonstrate the breadth of the response that the Red Cross delivers in 192 countries to disasters and emergencies.\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\\u003c\/span\\u003e\\u003c\/p\\u003e\\n\\u003cp\\u003e\\u003cspan style=\\u0022font-weight: 400\\u0022\\u003eUtilising authentic footage and photography of responders in action, the campaign showcases differing ways British Red Cross supports individuals and communities, whether in Ukraine helping people suffering the impact of the conflict with Russia, dealing with the aftermath of natural disasters in T\u00fcrkiye and Syria, or flood-devastated communities in the UK.\\u003c\/span\\u003e\\u003c\/p\\u003e\\n\\u003cp\\u003e\\u003cspan style=\\u0022font-weight: 400\\u0022\\u003eThree 30\u201d films combine photography and video footage with text outlining what the Red Cross is there for, all anchored by the charity\u2019s iconic logo. Images show responders delivering medical aid, food and water, transportation and comfort and ending with the message that, for everything Red Cross are here for, they are \u2018Here for Humanity\u2019.\\u003c\/span\\u003e\\u003c\/p\\u003e\\n\\u003cp\\u003e\\u003cspan style=\\u0022font-weight: 400\\u0022\\u003eDigital assets also use a montage to demonstrate the work undertaken by Red Cross Responders in helping people in a crisis to meet the immediate needs of people affected by disasters and emergencies around the world. The campaign which runs across online video, D\/OOH, press, digital, social and radio also emphasises that help is still needed during ongoing crises in Ukraine as well as relief efforts in T\u00fcrkiye and Syria. \\u003c\/span\\u003e\\u003c\/p\\u003e\",\"text-right\":\"\\u003cp\\u003e\\u003cspan style=\\u0022font-weight: 400\\u0022\\u003eThe central message builds on the World\u2019s Emergency Responder positioning which was developed for the British Red Cross by VCCP and has proved successful in creating emotional connection with new donors.\\u003c\/span\\u003e\\u003c\/p\\u003e\\n\\u003cp\\u003e\\u003cb\\u003eNatasha Dickinson, Executive Director Strategy and Communications at British Red Cross \\u003c\/b\\u003e\\u003cspan style=\\u0022font-weight: 400\\u0022\\u003esaid: \u201cThe stark images seen in the Here for Humanity Campaign authentically show the Red Cross\u2019 powerful response to crisis around the world.\\u003c\/span\\u003e\\u003c\/p\\u003e\\n\\u003cp\\u003e\\u003cspan style=\\u0022font-weight: 400\\u0022\\u003e\u201cThese raw images turn the spotlight onto our responders and the people they help by providing essential medical aid, food and water, transportation and comfort showing that the Red Cross is Here for Humanity.\u201d\\u003c\/span\\u003e\\u003c\/p\\u003e\\n\\u003cp\\u003e\\u003cb\\u003ePaul Cohen, Creative Director at VCCP London\\u003c\/b\\u003e\\u003cspan style=\\u0022font-weight: 400\\u0022\\u003e added: \u201cHere for Humanity best encapsulates the incomparable response the British Red Cross are able to provide. So we decided to get out of the way and evidence it. Using the BRC\u2019s archive alongside news footage and editorial photography, we were able to build an authentic and objective montage to depict exactly what the Red Cross does. Then, like an X that marks the spot, we used the Red Cross which appears on all Responders\u2019 uniforms as a visual hook to highlight that they are literally \u2018here\u2019 in every scene.\u201d\\u003c\/span\\u003e\\u003c\/p\\u003e\\n\\u003cp\\u003e\\u003cspan style=\\u0022font-weight: 400\\u0022\\u003eThe multi-channel campaign will go live today until \\u003c\/span\\u003e\\u003cspan style=\\u0022font-weight: 400\\u0022\\u003e19th November,\\u003c\/span\\u003e\\u003cspan style=\\u0022font-weight: 400\\u0022\\u003e media planning and buying has been handled by Havas Media.\\u003c\/span\\u003e\\u003c\/p\\u003e\",\"blockId\":\"1MyodX\",\"blockUniqueClass\":\"lazyblock-two-column-text-quote-image-1MyodX\"} \/-->\n\n<!-- wp:lazyblock\/video {\"video-id\":\"860185859\",\"blockId\":\"Z1cj174\",\"blockUniqueClass\":\"lazyblock-video-Z1cj174\"} \/-->\n\n<!-- wp:lazyblock\/quote-full-width {\"quote\":\"Here for Humanity best encapsulates the incomparable response the British Red Cross are able to provide.\",\"quotee\":\"Paul Cohen, Creative Director at VCCP London\",\"blockId\":\"Z1jSkL5\",\"blockUniqueClass\":\"lazyblock-quote-full-width-Z1jSkL5\"} \/-->\n\n<!-- wp:group {\"align\":\"wide\"} -->\n<div class=\"wp-block-group alignwide\"><!-- wp:gallery {\"linkTo\":\"none\"} -->\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped\"><!-- wp:image {\"id\":17358,\"sizeSlug\":\"large\",\"linkDestination\":\"none\"} -->\n<figure class=\"wp-block-image size-large\"><img src=\"https:\/\/www.vccp.com\/wp-content\/uploads\/2023\/09\/BRC-Press-1-1-800x1024.jpg\" alt=\"\" class=\"wp-image-17358\" \/><\/figure>\n<!-- \/wp:image -->\n\n<!-- wp:image {\"id\":17360,\"sizeSlug\":\"large\",\"linkDestination\":\"none\"} -->\n<figure class=\"wp-block-image size-large\"><img src=\"https:\/\/www.vccp.com\/wp-content\/uploads\/2023\/09\/BRC-Social-1-6-1024x1024.jpg\" alt=\"\" class=\"wp-image-17360\" \/><\/figure>\n<!-- \/wp:image -->\n\n<!-- wp:image {\"id\":17357,\"sizeSlug\":\"large\",\"linkDestination\":\"none\"} -->\n<figure class=\"wp-block-image size-large\"><img src=\"https:\/\/www.vccp.com\/wp-content\/uploads\/2023\/09\/BRC-Social-2-2-1024x1024.jpg\" alt=\"\" class=\"wp-image-17357\" \/><\/figure>\n<!-- \/wp:image -->\n\n<!-- wp:image {\"id\":17359,\"sizeSlug\":\"large\",\"linkDestination\":\"none\"} -->\n<figure class=\"wp-block-image size-large\"><img src=\"https:\/\/www.vccp.com\/wp-content\/uploads\/2023\/09\/BRC-Social-3-2-1024x1024.jpg\" alt=\"\" class=\"wp-image-17359\" \/><\/figure>\n<!-- \/wp:image -->\n\n<!-- wp:image {\"id\":17361,\"sizeSlug\":\"large\",\"linkDestination\":\"none\"} -->\n<figure class=\"wp-block-image size-large\"><img src=\"https:\/\/www.vccp.com\/wp-content\/uploads\/2023\/09\/BRC-Social-4-4-1024x1024.jpg\" alt=\"\" class=\"wp-image-17361\" \/><\/figure>\n<!-- \/wp:image -->\n\n<!-- wp:image {\"id\":17356,\"sizeSlug\":\"large\",\"linkDestination\":\"none\"} -->\n<figure class=\"wp-block-image size-large\"><img src=\"https:\/\/www.vccp.com\/wp-content\/uploads\/2023\/09\/BRC-Social-5-1-1024x1024.jpg\" alt=\"\" class=\"wp-image-17356\" \/><\/figure>\n<!-- \/wp:image --><\/figure>\n<!-- \/wp:gallery --><\/div>\n<!-- \/wp:group -->","post_title":"Here For Humanity","post_excerpt":"","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"here-for-humanity","to_ping":"","pinged":"","post_modified":"2025-12-05 12:12:38","post_modified_gmt":"2025-12-05 12:12:38","post_content_filtered":"","post_parent":0,"guid":"https:\/\/www.vccp.com\/?post_type=work&#038;p=17339","menu_order":0,"post_type":"work","post_mime_type":"","comment_count":"0","filter":"raw"}},{"relateditem":{"ID":17219,"post_author":"64","post_date":"2023-08-14 14:43:09","post_date_gmt":"2023-08-14 13:43:09","post_content":"<!-- wp:lazyblock\/two-column-text-quote-image {\"text-left\":\"\\u003cp\\u003e\\u003cstrong\\u003ePrimark\\u003c\/strong\\u003e, the international fashion retailer, has appointed \\u003cstrong\\u003eVCCP\\u003c\/strong\\u003e as its global branding and creative agency partner following a three-way competitive pitch process.\\u003c\/p\\u003e\\n\\u003cp\\u003eAs Primark ramps up its expansion across new markets, channels and products and grows\u00a0\\u003cbr \/\\u003eits brand across Europe and the US, VCCP has been tasked with creating a global creative platform that brings the passion of the Primark brand to life through all its communications. Building on the foundations of Primark\u2019s brand strategy, purpose and values which the retailer has spent the last year developing, the platform will act as the springboard for Primark\u2019s campaigns, with the first campaign going live in key markets US and Germany imminently.\\u003c\/p\\u003e\\n\\u003cp\\u003eVCCP will work with Primark to create a powerful and differentiated 360 visual identity as well as developing its brand architecture and supporting the retailer to build out its communications and vision around Primark Cares, its strategy to become a more\\u003cbr \/\\u003esustainable and circular business by 2030. The global account will be run by both \\u003cstrong\\u003eVCCP London\\u003c\/strong\\u003e and \\u003cstrong\\u003eVCCP US\\u003c\/strong\\u003e.\\u003c\/p\\u003e\\n\\u003cp\\u003eThis follows the appointment of Michelle McEttrick last September to the newly created position of Chief Customer Officer with a remit to further develop the Primark brand and customer strategy.\\u003c\/p\\u003e\",\"text-right\":\"\\u003cp\\u003eCommenting on the partnership, \\u003cstrong\\u003eMichelle McEttrick, Chief Customer Officer at Primark\\u003c\/strong\\u003e said: \u201cWe are delighted to be teaming up with such a talented group of people as we take the Primark brand to the next level. Our brand is at different stages across our 16\\u003cbr \/\\u003ecountries and with plans to reach 530 stores by the end of 2026, ensuring a simple, consistent, and focused approach which allows flexibility in-market will be essential for our continued success.\u201d\\u003c\/p\\u003e\\n\\u003cp\\u003e\\u003cstrong style=\\u0022font-size: revert;color: initial\\u0022\\u003eJulian Douglas, International CEO, VCCP said: \\u003c\/strong\\u003e\\u003cspan style=\\u0022font-size: revert;color: initial\\u0022\\u003e\u201cVCCP\\u003c\/span\\u003e\\u003cspan style=\\u0022font-size: revert;color: initial\\u0022\\u003e is thrilled to create a long term \\u003c\/span\\u003e\\u003cspan style=\\u0022font-size: revert;color: initial\\u0022\\u003epartnership with Primark, an iconic brand on the shopping streets of Europe with huge global \\u003c\/span\\u003e\\u003cspan style=\\u0022font-size: revert;color: initial\\u0022\\u003egrowth ambitions.\u201d\\u003c\/span\\u003e\\u003c\/p\\u003e\",\"blockId\":\"Z293fPf\",\"blockUniqueClass\":\"lazyblock-two-column-text-quote-image-Z293fPf\"} \/-->","post_title":"Primark appoints VCCP as global branding and creative agency partner","post_excerpt":"","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"primark-appoints-vccp-as-global-branding-and-creative-agency-partner","to_ping":"","pinged":"","post_modified":"2023-09-18 17:04:03","post_modified_gmt":"2023-09-18 16:04:03","post_content_filtered":"","post_parent":0,"guid":"https:\/\/www.vccp.com\/?post_type=news&#038;p=17219","menu_order":0,"post_type":"news","post_mime_type":"","comment_count":"0","filter":"raw"}}],"hide_related_items":[],"visible_on_home_page":["1"],"websites_to_publish":[]},"_links":{"self":[{"href":"https:\/\/www.vccp.com\/uk\/wp-json\/wp\/v2\/news\/17403","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.vccp.com\/uk\/wp-json\/wp\/v2\/news"}],"about":[{"href":"https:\/\/www.vccp.com\/uk\/wp-json\/wp\/v2\/types\/news"}],"author":[{"embeddable":true,"href":"https:\/\/www.vccp.com\/uk\/wp-json\/wp\/v2\/users\/67"}],"wp:attachment":[{"href":"https:\/\/www.vccp.com\/uk\/wp-json\/wp\/v2\/media?parent=17403"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vccp.com\/uk\/wp-json\/wp\/v2\/categories?post=17403"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}