{"id":11406,"date":"2019-04-08T18:00:24","date_gmt":"2019-04-08T17:00:24","guid":{"rendered":"https:\/\/www.vccp.com\/?post_type=news&#038;p=11406"},"modified":"2020-08-24T17:16:19","modified_gmt":"2020-08-24T16:16:19","slug":"marketing-society-shortlist-2019","status":"publish","type":"news","link":"https:\/\/www.vccp.com\/uk\/news\/2019\/apr\/marketing-society-shortlist-2019","title":{"rendered":"VCCP&#8217;S SUCCESS IN THE MARKETING SOCIETY&#8217;S SHORTLISTS!"},"content":{"rendered":"<div class=\"lazyblock-two-column-text-quote-image-ZCYkic wp-block-lazyblock-two-column-text-quote-image\"><section class=\"fullwidth fullwidth--overflow \" data-aos=\"fade-up\">\r\n  <div class=\"container container--spaced-lg\">\r\n    \r\n    <div class=\"row\">\r\n      \r\n      <div class=\"col-md-6\">\r\n                \r\n                <blockquote class=\"blockquote blockquote--md-right\">\r\n          These awards recognise and reward campaigns that demonstrate not only marketing excellence, but also bravery in their approach to a considerable challenge, pushing boundaries and making an impact either in business or society in general.                  <\/blockquote>\r\n                \r\n  \t\t\t      <\/div>\r\n      \r\n      <div class=\"col-md-6\">\r\n    \t\t<p>It&#8217;s been a fantastic start to the awards season for VCCP, with an astonishing 10 shortlists at The Marketing Society Brave Awards.<\/p>\n<p>Huge congratulations to the following teams:\u00a0<\/p>\n<p>&#8211;<strong>\u00a0Relationship Marketing\u00a0<\/strong>for How Canon lost its market and found a community<br \/>&#8211;\u00a0<strong>Creative use of Media<\/strong>\u00a0for How one killer stat led to the cheesiest chat-bot the internet has ever seen<br \/>&#8211;\u00a0<strong>Digital Marketing<\/strong>\u00a0for How easyJet\u2019s world-first set the bar sky-high for digital marketing innovation\u00a0<br \/>&#8211;\u00a0<strong>Enhancing the Customer Experience<\/strong>\u00a0for How easyJet\u2019s world-first delivered visual booking to The Instagram generation<br \/>&#8211;\u00a0<strong>Brand Communication (B2C)\u00a0<\/strong>for How spoken word poetry helped Nationwide switch more current accounts than all of the banks combined<br \/>&#8211;\u00a0<strong>Transforming Corporate Culture\u00a0<\/strong>for Why Nationwide asked the marketing industry to challenge hate together<br \/>&#8211;\u00a0<strong>Brand Revitalisation (B2C)<\/strong>\u00a0for Breathing life into O2<br \/>&#8211;\u00a0<strong>Enhancing the Customer Experience<\/strong>\u00a0for O2: an experience as individual as you are<br \/>&#8211;\u00a0<strong>Transforming Corporate Culture<\/strong>\u00a0for PARENTS VS KIDS: How O2 and the NSPCC helped parents to be brave and talk to their kids about online safety<br \/>&#8211;\u00a0<strong>Scaling Up\u00a0<\/strong>for There But Not There<br \/><br \/>You can see the full shortlists\u00a0<a href=\"https:\/\/braveawards.marketingsociety.com\/2019-shortlist-and-book-tickets\/\">here<\/a>.<\/p>  \t\t<\/div>\r\n  \t\t\r\n    <\/div>\r\n    \r\n  <\/div>\r\n<\/section><\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":11,"template":"","categories":[191],"class_list":["post-11406","news","type-news","status-publish","hentry","category-agency-news"],"acf":{"news_id":"191","author":false,"client_id":"","capability_ids":["988"],"hero_video":"","hero_image":{"ID":11358,"id":11358,"title":"Screen Shot 20180802 at 100253","filename":"Screen-Shot-20180802-at-100253.jpg","filesize":123608,"url":"https:\/\/www.vccp.com\/uk\/wp-content\/uploads\/2020\/08\/Screen-Shot-20180802-at-100253.jpg","link":"https:\/\/www.vccp.com\/uk\/news\/2018\/jul\/marketing-society-excellence-awards\/attachment\/screen-shot-20180802-at-100253","alt":"","author":"1","description":"","caption":"","name":"screen-shot-20180802-at-100253","status":"inherit","uploaded_to":11356,"date":"2020-08-17 15:39:05","modified":"2020-08-17 15:39:05","menu_order":0,"mime_type":"image\/jpeg","type":"image","subtype":"jpeg","icon":"https:\/\/www.vccp.com\/uk\/wp-includes\/images\/media\/default.png","width":1920,"height":720,"sizes":{"thumbnail":"https:\/\/www.vccp.com\/uk\/wp-content\/uploads\/2020\/08\/Screen-Shot-20180802-at-100253-150x150.jpg","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/www.vccp.com\/uk\/wp-content\/uploads\/2020\/08\/Screen-Shot-20180802-at-100253-300x113.jpg","medium-width":300,"medium-height":113,"medium_large":"https:\/\/www.vccp.com\/uk\/wp-content\/uploads\/2020\/08\/Screen-Shot-20180802-at-100253-768x288.jpg","medium_large-width":640,"medium_large-height":240,"large":"https:\/\/www.vccp.com\/uk\/wp-content\/uploads\/2020\/08\/Screen-Shot-20180802-at-100253-1024x384.jpg","large-width":640,"large-height":240,"1536x1536":"https:\/\/www.vccp.com\/uk\/wp-content\/uploads\/2020\/08\/Screen-Shot-20180802-at-100253-1536x576.jpg","1536x1536-width":1536,"1536x1536-height":576,"2048x2048":"https:\/\/www.vccp.com\/uk\/wp-content\/uploads\/2020\/08\/Screen-Shot-20180802-at-100253.jpg","2048x2048-width":1920,"2048x2048-height":720,"Header":"https:\/\/www.vccp.com\/uk\/wp-content\/uploads\/2020\/08\/Screen-Shot-20180802-at-100253-1920x720.jpg","Header-width":1920,"Header-height":720,"Wide":"https:\/\/www.vccp.com\/uk\/wp-content\/uploads\/2020\/08\/Screen-Shot-20180802-at-100253.jpg","Wide-width":1920,"Wide-height":720,"Square":"https:\/\/www.vccp.com\/uk\/wp-content\/uploads\/2020\/08\/Screen-Shot-20180802-at-100253-1152x720.jpg","Square-width":768,"Square-height":480,"Tall":"https:\/\/www.vccp.com\/uk\/wp-content\/uploads\/2020\/08\/Screen-Shot-20180802-at-100253-768x720.jpg","Tall-width":307,"Tall-height":288,"Mobile":"https:\/\/www.vccp.com\/uk\/wp-content\/uploads\/2020\/08\/Screen-Shot-20180802-at-100253-768x720.jpg","Mobile-width":768,"Mobile-height":720,"Facebook":"https:\/\/www.vccp.com\/uk\/wp-content\/uploads\/2020\/08\/Screen-Shot-20180802-at-100253-1200x630.jpg","Facebook-width":1200,"Facebook-height":630,"Grid-Item-Square":"https:\/\/www.vccp.com\/uk\/wp-content\/uploads\/2020\/08\/Screen-Shot-20180802-at-100253-768x720.jpg","Grid-Item-Square-width":768,"Grid-Item-Square-height":720,"Grid-Item-Wide":"https:\/\/www.vccp.com\/uk\/wp-content\/uploads\/2020\/08\/Screen-Shot-20180802-at-100253-768x384.jpg","Grid-Item-Wide-width":768,"Grid-Item-Wide-height":384,"Grid-Item-Tall":"https:\/\/www.vccp.com\/uk\/wp-content\/uploads\/2020\/08\/Screen-Shot-20180802-at-100253-384x720.jpg","Grid-Item-Tall-width":307,"Grid-Item-Tall-height":576}},"relateditems":[{"relateditem":{"ID":11392,"post_author":"11","post_date":"2018-09-27 17:22:23","post_date_gmt":"2018-09-27 16:22:23","post_content":"<!-- wp:lazyblock\/two-column-text-quote-image {\"text-right\":\"\\u003cp\\u003eLast night Campaign\\u2019s Marketing New Thinking Awards were held in Marylebone. These awards recognise work that is breaking new ground and demonstrates the best creative and strategic thinking in the industry.\\u003cbr \\\/\\u003e\\u003cbr \\\/\\u003eVCCP went into the night with an astonishing 10 nominations, and managed to convert four into the top prize for Cadbury, Domino\\u2019s, and two for Amnesty.\\u003cbr \\\/\\u003e\\u003cbr \\\/\\u003eThis made us the most awarded agency of the night and, for the second year in a row, we took home the most prestigious prize: the Grand Prix for Agency of the Year.\\u003cbr \\\/\\u003e\\u003cbr \\\/\\u003e\\u003cstrong\\u003eWhat we won\\u003c\\\/strong\\u003e\\u003cbr \\\/\\u003e\\u003cstrong\\u003eGrand Prix,\\u00a0\\u003c\\\/strong\\u003eAgency of the Year\\u003cstrong\\u003e\\u003cbr \\\/\\u003e\\u003c\\\/strong\\u003e\\u003cstrong\\u003eCadbury\\u003c\\\/strong\\u003e, Seriously, You Have to Try it \\u2013 Branding Through Influence\\u003cbr \\\/\\u003e\\u003cstrong\\u003eAmnesty\\u003c\\\/strong\\u003e, Undeniable Wonder \\u2013 Marketing for Good\\u003cbr \\\/\\u003e\\u003cstrong\\u003eAmnesty\\u003c\\\/strong\\u003e, Undeniable Wonder \\u2013 Live brand experience\\u003cbr \\\/\\u003e\\u003cstrong\\u003eDomino\\u2019s\\u003c\\\/strong\\u003e, Dom Juan \\u2013 The chatbot\\u003c\\\/p\\u003e\",\"quote\":\"For the second year in a row, VCCP took home the biggest haul of the night.\",\"blockId\":\"24xUJz\",\"blockUniqueClass\":\"lazyblock-two-column-text-quote-image-24xUJz\"} \/-->\n\n<!-- wp:lazyblock\/text-full-width {\"text\":\"\\u003ch4\\u003eA huge congratulation goes to all the teams involved; we are incredibly proud.\\u003c\\\/h4\\u003e\",\"blockId\":\"ZHzFX5\",\"blockUniqueClass\":\"lazyblock-text-full-width-ZHzFX5\"} \/-->","post_title":"VCCP named Marketing New Thinking Agency of the Year","post_excerpt":"","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"vccp-named-marketing-new-thinking-agency-of-the-year","to_ping":"","pinged":"","post_modified":"2020-08-24 17:19:52","post_modified_gmt":"2020-08-24 16:19:52","post_content_filtered":"","post_parent":0,"guid":"https:\/\/www.vccp.com\/?post_type=news&#038;p=11392","menu_order":0,"post_type":"news","post_mime_type":"","comment_count":"0","filter":"raw"}},{"relateditem":{"ID":11147,"post_author":"11","post_date":"2018-05-04 17:17:48","post_date_gmt":"2018-05-04 16:17:48","post_content":"<!-- wp:lazyblock\/two-column-text-quote-image {\"text-right\":\"\\u003cp\\u003eCreative Circle is the oldest advertising awards body in the UK and attracts all the best work from across the industry. There were more entries this year than ever before, with judges being told only to award work that \\u201cgave them a pang of jealousy\\u201d.\\u003cbr \\\/\\u003e\\u003cbr \\\/\\u003eIt\\u2019s a huge honour to win so many awards, and a big congratulations should be extended to all the teams involved.\\u003cbr \\\/\\u003e\\u003cbr \\\/\\u003e\\u003cstrong\\u003eGOLD\\u003c\\\/strong\\u003e\\u003cbr \\\/\\u003eO2 Oops, best integrated campaign\\u003cbr \\\/\\u003eJack and Joe, most promising male creative newcomers\\u003c\\\/p\\u003e\\n\\u003cp\\u003e\\u003cstrong\\u003eSILVER\\u003c\\\/strong\\u003e\\u003cbr \\\/\\u003eCadbury, best cinema\\u003cbr \\\/\\u003eCadbury, best TV 60 secs and over\\u003cbr \\\/\\u003eCadbury, best use of ambient\\\/guerilla\\u003cbr \\\/\\u003eMacmillan, best charity\\\/public service film\\u003cbr \\\/\\u003eO2 Oops, best TV 60 secs and over\\u003cbr \\\/\\u003eO2 Oops, best special build\\u003c\\\/p\\u003e\\n\\u003cp\\u003e\\u003cstrong\\u003eBRONZE\\u003cbr \\\/\\u003e\\u003c\\\/strong\\u003eTFL, best art direction\\u003cbr \\\/\\u003eCanon, best TV 60 secs and over\\u003cbr \\\/\\u003eCanon, best direction\\u003c\\\/p\\u003e\",\"quote\":\"VCCP won an incredible 11 awards at the Creative Circle Awards last night.\",\"blockId\":\"1gohyf\",\"blockUniqueClass\":\"lazyblock-two-column-text-quote-image-1gohyf\"} \/-->","post_title":"VCCP wins big at Creative Circle","post_excerpt":"","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"creative-circle","to_ping":"","pinged":"","post_modified":"2020-08-24 15:39:19","post_modified_gmt":"2020-08-24 14:39:19","post_content_filtered":"","post_parent":0,"guid":"https:\/\/www.vccp.com\/?post_type=news&#038;p=11147","menu_order":0,"post_type":"news","post_mime_type":"","comment_count":"0","filter":"raw"}},{"relateditem":{"ID":11141,"post_author":"11","post_date":"2018-02-05 17:00:51","post_date_gmt":"2018-02-05 17:00:51","post_content":"<!-- wp:lazyblock\/two-column-text-quote-image {\"text-left\":\"\\u003cp\\u003eIt was a very exciting night at the Pharmaceutical Marketing Society Awards, with VCCP Health bringing home a total of 16 wins! This year, VCCP health sets a new record for the highest number of Golds (10) won by a single agency, including Best of Show, and the highest awards total of any colour by the same agency in the 40-year history of the awards \\u2013 congratulations!\\u003c\\\/p\\u003e\",\"text-right\":\"\\u003cp\\u003eA full list of awards won:\\u003c\\\/p\\u003e\\n\\u003cp\\u003e\\u003cstrong\\u003eLEO Pharma: Give Nothing to Psoriasis Patient Activation Campaign\\u003cbr \\\/\\u003e\\u003c\\\/strong\\u003eDisease Awareness (Patients) \\u2013 GOLD\\u003cbr \\\/\\u003eFilm \\u0026amp; Animation (Patients) \\u2013 SILVER\\u003cbr \\\/\\u003eBest Use of Insight \\u2013 GOLD\\u003c\\\/p\\u003e\\n\\u003cp\\u003e\\u003cstrong\\u003eLEO Pharma: Open Up Their World Primary Care Education Campaign\\u003cbr \\\/\\u003e\\u003c\\\/strong\\u003ePrimary Care Advertisement \\u2013 GOLD\\u003cbr \\\/\\u003ePrimary Care Campaign \\u2013 GOLD\\u003cbr \\\/\\u003eFilm \\u0026amp; Animation (HCPs) \\u2013 GOLD\\u003c\\\/p\\u003e\\n\\u003cp\\u003e\\u003cstrong\\u003eCOPAXONE for Teva: World At Their Feet\\u003cbr \\\/\\u003e\\u003c\\\/strong\\u003eSecondary Care Advertisement \\u2013 GOLD\\u003cbr \\\/\\u003eAdvertisement Campaign (craft) \\u2013 GOLD\\u003cbr \\\/\\u003eAdvertisement Campaign (judged by target audience) \\u2013 BRONZE\\u003cbr \\\/\\u003eSales Aid \\u2013 GOLD\\u003cbr \\\/\\u003eInteractive communications \\u2013 GOLD\\u003cbr \\\/\\u003eSecondary Care campaign \\u2013 SILVER\\u003cbr \\\/\\u003eEvents \\u0026amp; Exhibitions \\u2013 SILVER\\u003cbr \\\/\\u003eFilm \\u0026amp; Animation \\u2013 BRONZE\\u003c\\\/p\\u003e\\n\\u003cp\\u003e\\u003cstrong\\u003eSimponi for MSD: Active Life Ahead\\u003cbr \\\/\\u003e\\u003c\\\/strong\\u003eSecondary Care Advertisement \\u2013 BRONZE\\u003c\\\/p\\u003e\",\"blockId\":\"Z2g9Cwn\",\"blockUniqueClass\":\"lazyblock-two-column-text-quote-image-Z2g9Cwn\"} \/-->","post_title":"VCCP Health crowned the most awarded agency at the PM Society Awards","post_excerpt":"","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"vccp-named-new-thinking-agency-of-the-year-2","to_ping":"","pinged":"","post_modified":"2020-08-24 14:58:14","post_modified_gmt":"2020-08-24 13:58:14","post_content_filtered":"","post_parent":0,"guid":"https:\/\/www.vccp.com\/?post_type=news&#038;p=11141","menu_order":0,"post_type":"news","post_mime_type":"","comment_count":"0","filter":"raw"}}],"related_content_title":"YOU MAY ALSO LIKE","websites_to_publish":[],"visible_on_home_page":[],"meta-title":"The Marketing Society Shortlist","meta-description":"These awards recognise and reward campaigns that demonstrate not only marketing excellence, but also bravery in their approach to a considerable challenge, pushing boundaries and making an impact either in business or society in general.","social-media-image":"https:\/\/www.vccp.com\/uk\/wp-content\/uploads\/2020\/08\/Screen-Shot-20180802-at-100253.jpg"},"_links":{"self":[{"href":"https:\/\/www.vccp.com\/uk\/wp-json\/wp\/v2\/news\/11406","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.vccp.com\/uk\/wp-json\/wp\/v2\/news"}],"about":[{"href":"https:\/\/www.vccp.com\/uk\/wp-json\/wp\/v2\/types\/news"}],"author":[{"embeddable":true,"href":"https:\/\/www.vccp.com\/uk\/wp-json\/wp\/v2\/users\/11"}],"wp:attachment":[{"href":"https:\/\/www.vccp.com\/uk\/wp-json\/wp\/v2\/media?parent=11406"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vccp.com\/uk\/wp-json\/wp\/v2\/categories?post=11406"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}