Global Advocacy

Client

HP

Capabilities

Business

Date

01/01/2019

HP's mission is to create technology that makes life better for everyone, everywhere.

But with thousands of customers around the globe, the company needed powerful, active customer references  to drive demand and sales.

So we created a global advocacy programme that supports sales and marketing, delivering powerful stories and content in 98 countries and 21 languages.

As a result, we have influenced $Bs in revenue through the coordination of approved customer references.

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This was a Business project for HP

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