{"id":9292,"date":"2022-05-16T16:27:25","date_gmt":"2022-05-16T15:27:25","guid":{"rendered":"https:\/\/www.vccp.com\/prague\/?post_type=work&#038;p=9292"},"modified":"2022-05-18T16:17:08","modified_gmt":"2022-05-18T15:17:08","slug":"when-it-all-comes-together","status":"publish","type":"work","link":"https:\/\/www.vccp.com\/czechia\/work\/birell\/when-it-all-comes-together","title":{"rendered":"When it all comes together"},"content":{"rendered":"<div class=\"lazyblock-text-full-width-21KPnc wp-block-lazyblock-text-full-width\"><section class=\"fullwidth text-center\" data-aos=\"fade-up\">\n  <div class=\"container\">\n    \n    \n    <p><span style=\"font-weight: 400\">Birell is all about &#8220;the taste of experiences&#8221;, and their radlers make summer experiences especially refreshing. Their range of flavors offers something for everybody, which is a competitor advantage as well as a communication challenge. In their first campaign dedicated purely to the flavored range, we aimed to present it as the perfect summertime non-alcoholic refreshment for adults, thanks to the perfect mix of full taste of beer and freshness of fruits. That&#8217;s how the story of one relaxed summer day that unfolded into an unexpected series of events came to life. Because sometimes it takes one little mishap to turn a nice experience into an extraordinary one, where people all come together to share a great moment.\u00a0<\/span><\/p>\n  <\/div>\n<\/section><\/div>\n\n<div class=\"lazyblock-video-1YaP3V wp-block-lazyblock-video\"><section class=\"fullwidth\">\r\n  <div class=\"container\">\r\n    <div class=\"embed-responsive embed-responsive-16by9 \" data-component=\"video\">\r\n      <iframe data-src=\"https:\/\/player.vimeo.com\/video\/710368242?title=0&amp;byline=0&amp;portrait=0&amp;color=6cbef1&amp;playsinline=0\" class=\"lazyload\" allowfullscreen title=\"\"><\/iframe>          <\/div>\r\n  <\/div>\r\n<\/section><\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":32,"template":"","class_list":["post-9292","work","type-work","status-publish","hentry"],"acf":{"capability_ids":["988"],"client_id":"8559","hero_video":"","hero_image":{"ID":9296,"id":9296,"title":"forez","filename":"forez-scaled-e1652860527482.jpg","filesize":478847,"url":"https:\/\/www.vccp.com\/czechia\/wp-content\/uploads\/sites\/6\/2022\/05\/forez-scaled-e1652860527482.jpg","link":"https:\/\/www.vccp.com\/czechia\/work\/birell\/when-it-all-comes-together\/attachment\/forez","alt":"","author":"32","description":"","caption":"","name":"forez","status":"inherit","uploaded_to":9292,"date":"2022-05-18 07:51:35","modified":"2022-05-18 07:57:21","menu_order":0,"mime_type":"image\/jpeg","type":"image","subtype":"jpeg","icon":"https:\/\/www.vccp.com\/czechia\/wp-includes\/images\/media\/default.png","width":2560,"height":1222,"sizes":{"thumbnail":"https:\/\/www.vccp.com\/czechia\/wp-content\/uploads\/sites\/6\/2022\/05\/forez-scaled-e1652860527482-150x150.jpg","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/www.vccp.com\/czechia\/wp-content\/uploads\/sites\/6\/2022\/05\/forez-scaled-e1652860527482-300x143.jpg","medium-width":300,"medium-height":143,"medium_large":"https:\/\/www.vccp.com\/czechia\/wp-content\/uploads\/sites\/6\/2022\/05\/forez-scaled-e1652860527482-768x367.jpg","medium_large-width":640,"medium_large-height":306,"large":"https:\/\/www.vccp.com\/czechia\/wp-content\/uploads\/sites\/6\/2022\/05\/forez-scaled-e1652860527482-1024x489.jpg","large-width":640,"large-height":306,"1536x1536":"https:\/\/www.vccp.com\/czechia\/wp-content\/uploads\/sites\/6\/2022\/05\/forez-scaled-e1652860527482-1536x733.jpg","1536x1536-width":1536,"1536x1536-height":733,"2048x2048":"https:\/\/www.vccp.com\/czechia\/wp-content\/uploads\/sites\/6\/2022\/05\/forez-scaled-e1652860527482-2048x978.jpg","2048x2048-width":2048,"2048x2048-height":978,"Header":"https:\/\/www.vccp.com\/czechia\/wp-content\/uploads\/sites\/6\/2022\/05\/forez-scaled-e1652860527482-1920x720.jpg","Header-width":1920,"Header-height":720,"Wide":"https:\/\/www.vccp.com\/czechia\/wp-content\/uploads\/sites\/6\/2022\/05\/forez-scaled-e1652860527482-1920x960.jpg","Wide-width":1920,"Wide-height":960,"Square":"https:\/\/www.vccp.com\/czechia\/wp-content\/uploads\/sites\/6\/2022\/05\/forez-scaled-e1652860527482-768x768.jpg","Square-width":768,"Square-height":768,"Tall":"https:\/\/www.vccp.com\/czechia\/wp-content\/uploads\/sites\/6\/2022\/05\/forez-scaled-e1652860527482-307x615.jpg","Tall-width":307,"Tall-height":615,"Mobile":"https:\/\/www.vccp.com\/czechia\/wp-content\/uploads\/sites\/6\/2022\/05\/forez-scaled-e1652860527482-768x960.jpg","Mobile-width":768,"Mobile-height":960,"Facebook":"https:\/\/www.vccp.com\/czechia\/wp-content\/uploads\/sites\/6\/2022\/05\/forez-scaled-e1652860527482-1200x630.jpg","Facebook-width":1200,"Facebook-height":630,"Grid-Item-Square":"https:\/\/www.vccp.com\/czechia\/wp-content\/uploads\/sites\/6\/2022\/05\/forez-scaled-e1652860527482-768x768.jpg","Grid-Item-Square-width":768,"Grid-Item-Square-height":768,"Grid-Item-Wide":"https:\/\/www.vccp.com\/czechia\/wp-content\/uploads\/sites\/6\/2022\/05\/forez-scaled-e1652860527482-768x384.jpg","Grid-Item-Wide-width":768,"Grid-Item-Wide-height":384,"Grid-Item-Tall":"https:\/\/www.vccp.com\/czechia\/wp-content\/uploads\/sites\/6\/2022\/05\/forez-scaled-e1652860527482-307x615.jpg","Grid-Item-Tall-width":307,"Grid-Item-Tall-height":615}},"meta-title":"","meta-description":"","social-media-image":false,"relateditems":false,"related_content_title":"You may also like","hide_related_items":[],"visible_on_home_page":["1"]},"_links":{"self":[{"href":"https:\/\/www.vccp.com\/czechia\/wp-json\/wp\/v2\/work\/9292","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.vccp.com\/czechia\/wp-json\/wp\/v2\/work"}],"about":[{"href":"https:\/\/www.vccp.com\/czechia\/wp-json\/wp\/v2\/types\/work"}],"author":[{"embeddable":true,"href":"https:\/\/www.vccp.com\/czechia\/wp-json\/wp\/v2\/users\/32"}],"wp:attachment":[{"href":"https:\/\/www.vccp.com\/czechia\/wp-json\/wp\/v2\/media?parent=9292"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}