 |
 |
    |
We're a truly integrated agency. The creatives and account handlers who develop advertising sit next to the creatives and account handlers who produce all the below the line material. We conceive ideas with integration in mind and then extend them as necessary into whatever medium is required because we believe the more integrated the campaign the harder it will work.
We look for people who have the specialist skills required in each area but also work well in an integrated team. It's even reflected in the backgrounds of the four founding partners, two of whom (Ian and Adrian) have spent half of their careers working below the line.
We don't recruit people who look down their noses at the other disciplines.
Within the main agency we can provide you with...
- Strategic consulting
- Advertising
- Digital Communications
- Brand guidelines
- In-store design, merchandising
- Sponsorship exploitation
- Promotional marketing
Within the VCCP Group we can offer other specialised disciplines via…
SFW
SFW is the Direct Marketing agency that gets the difference between marketing to prospects and marketing to customers. They handle clients such as More Th>n (recently crowned Direct Brand of the Year), House of Fraser, The O2, ebookers & Morley Fund Managers in the UK, and Levi Strauss & Callaway Golf across Europe. Prior to founding the agency in 2005 the partners in SFW set up and ran some of the best known DM agencies in the UK. They understand how to create brands that sell. For more information contact Ben Stephens on 020 7592 7500 or see their website at
VCCP digital
VCCP Digital is a core part of the VCCP group, providing fully integrated planning, creative, production and account management for the majority of VCCP's clients. This is in addition to digital work for clients including Microsoft, Somerfield and Pilsner Urquell. With talent from a wide range of digital, direct and advertising agencies, we ensure that we deliver highly creative and highly effective work that best utilises this rapidly evolving medium. We aim to create genuine digital engagement between brands and audiences. Most recently this has led to a nomination for "Best Use of Web" in the New Media Age Effectiveness Awards for our digital work for Prison Break II on Channel Five. For any other information please contact Buster Dover on 07736 799 956 or busterd@vccpdigital.co.uk
VCCP search
VCCPsearch is a search engine marketing agency. We provide a full search marketing service with specialist teams for natural search (SEO), pay-per-click (PPC), consultancy and search marketing technology.
For more information call Paul Mead on 07966 282 802.
BMT
Today’s consumers plot their own individual journeys from awareness to purchase. BMT specialise in understanding how these journeys work and then by delivering your Brand at the optimum moment, turn opportunities into Branded Moments of Truth that deliver sales.
Our principal deliverables are based around understanding and impacting four key moments of direct influence on sales:
The Moment of Reference – what people are saying about a brand
The Moment of Experience – how a brand feels when brought to life as a live experience
The Moment of Added Value – how a branded offer stands out in a crowd
Moment of Presentation – how a brand performs at the point of purchase
Current clients include Muller, SAB Miller, The O2, Breakthrough Breast Cancer, Littlewoods Pools, Hachette Filipacchi, The Royal Air Force, Hoseasons & First Great Western. Call Mark Joy or Simon Melville on 020 7592 7520.
Pure Media
Pure plans and buys across all media channels, from the internet to inserts. Pure is has recently worked on the global launch of Qatar as a Finance Centre with VCCP and World Cup activity for Ladbrokes. Other Pure clients include JDWilliams – House of Bath, Grant Thornton, Dolce & Gabanna and Moschino. Call Hugh Walker on 020 7952 7581 or email hwalker@puremedia.co.uk
These are the companies that sit within the VCCP Group but we can also provide a variety of other services within Chime, our parent company, including PR and research. Chime is made up of three division, 27 agencies and over 690 people. The public relations division is the No. 1 PR Group in the UK. Chime's research business is the No. 1 opinion leading research business.
We also pride ourselves on working well with a client's existing agencies. We believe in a fully integrated collaborative approach irrespective of where the input comes from.